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Speed Meets Style: The White-Hot Fusion of PUMA and Ferrari at the Miami GP

In a bold move that fuses motorsport with fashion, PUMA and Ferrari have unveiled a one-of-a-kind collaboration during the high-octane excitement of Miami Grand Prix week.

Por: Rubén Carrillo April 30, 2025

The PUMA and Ferrari partnership, already known for pushing design boundaries, takes things even further with the launch of the White PUMA for Scuderia Ferrari HP Miami Limited Edition.

A New Era in Motorsport Fashion

This limited-edition drop marks a significant moment in motorsport apparel, blending Ferrari’s iconic performance legacy with PUMA’s modern style sensibilities.

For the first time, fans will see PUMA and Ferrari embrace white as the primary colorway—a stylistic departure that draws directly from the 2025 Scuderia Ferrari HP Formula 1 car livery, where white accents dominate the engine cover.

But this design choice is more than aesthetic; it’s also a conceptual nod to traditional football away kits, where teams don a different color when competing on foreign turf.

White, with its universal association to purity, precision, and timelessness, was a deliberate choice.

The clean backdrop allows the detailing to shine with a subtle but commanding presence.

This isn’t just racing gear. It’s high-performance fashion that speaks volumes with its simplicity.

A Collection Born at the Crossroads of Cultures

By weaving elements of football culture into the heart of a motorsport collection, PUMA and Ferrari have created something that feels both revolutionary and familiar.

The sleek silhouettes of the garments and accessories channel the aerodynamic efficiency of race cars while echoing the relaxed but confident vibe of streetwear.

The fusion is flawless: Speed meets street, performance meets personality.

Miami, a city known for its eclecticism and vibrant cultural palette, provides the perfect stage for this release.

It’s a place where supercars are as common as art deco buildings and where exclusivity is a lifestyle. Launching this collection during the Miami Grand Prix isn’t just strategic.

Hamilton and Leclerc: The Faces of White Heat

The unveiling of the White PUMA x Ferrari collection isn’t just happening on shelves—it’s happening on the grid.

Ferrari drivers Lewis Hamilton and Charles Leclerc will debut custom all-white racing gear, including replica suits, gloves, and the famed Speedcat Pro footwear.

Their attire not only showcases the new design language but also reinforces the collaboration’s authenticity at the highest level of competition.

These kits aren’t just fashion statements.

For fans and collectors alike, this is as close as one can get to the essence of Formula 1 style without stepping into the cockpit.

Own a Piece of Racing History

This exclusive drop will be available in highly limited quantities, starting April 28th, 2025. Fans can secure their piece of the action at selected PUMA and Ferrari retail stores or online through puma.com and store.ferrari.com.

Questions & Answers

1. What is the PUMA and Ferrari Miami Limited Edition about? It’s a special all-white apparel and gear collection launched during Miami GP week, inspired by the 2025 Ferrari F1 car and football away kits.
2. Who is wearing the White PUMA x Ferrari gear on the track? Lewis Hamilton and Charles Leclerc will wear the exclusive white race suits, gloves, and Speedcat Pro shoes during the Miami GP.
3. Where can fans purchase the collection? It’s available at select PUMA and Ferrari stores, as well as online at puma.com and store.ferrari.com starting April 28, 2025.
4. What makes this collection unique? It combines motorsport and football fashion influences, using white as a bold design base and featuring exclusive performance gear tied directly to Ferrari’s F1 legacy.