The Rolex Oyster Perpetual Land-Dweller has emerged as the standout piece in the prestigious Rolex catalog, revealed during Watches & Wonders, the premier high-end watch fair in Geneva. Encompassing over a century of expertise, this timepiece exemplifies Rolex’s commitment to excellence.
Watches & Wonders 2025: The Land-Dweller is the new gem in Rolex’s crown
Unveiled at Watches & Wonders 2025, the Rolex Land-Dweller showcases a stunning blend of technical mastery and minimalist elegance. The launch coincides with the release of a campaign starring Rolex’s iconic ambassador, Roger Federer.
A Masterpiece of Design and Engineering
The new Land-Dweller offers both men’s and women’s versions, maintaining the signature elegance of the Swiss watchmaker while presenting an even slimmer profile.
Its bracelet integrates seamlessly with the case, embodying a minimalist aesthetic that is both modern and sophisticated. This sleek design houses the advanced caliber 7135, an innovative self-winding movement entirely crafted in-house by Rolex.
Not only is the Land-Dweller slim, but it also features cutting-edge technology. Equipped with a groundbreaking escapement and oscillator that operates at a remarkable frequency of 5 Hz, this watch ensures optimal performance across all environments, demonstrating exceptional resistance to magnetic fields.
Rolex strategically aligns the launch of the Land-Dweller with a high-profile marketing campaign, fronted by none other than tennis legend Roger Federer and acclaimed Chinese pianist Yuja Wang.
Innovation at Its Core
What truly sets the Land-Dweller apart are the 32 patents associated with its design and functionality, with 18 being exclusive to this model.
One of the standout features is the Dynapulse escapement, which facilitates dynamic power transmission. This impressive mechanism, paired with ultra-light components, significantly enhances energy yield compared to traditional escapements.
Furthermore, the oscillator functions at a consistent 36,000 vibrations per hour, offering tenth-of-a-second accuracy. The addition of a high-tech, laser-cut ceramic balance shaft underscores Rolex’s dedication to pioneering innovation.
Despite the challenges presented by a higher frequency—typically requiring more energy—the caliber 7135 ensures a generous power reserve of approximately 66 hours, made possible through the efficient Dynapulse escapement.
Elegant Minimalism
The Land-Dweller’s aesthetic appeal lies in its harmonious design. The new Flat Jubilee bracelet complements the case, featuring both satin and polished finishes that enhance its luxurious feel.
This design choice hearkens back to Rolex’s chest of vintage aesthetics from the late 60s and early 70s, capturing the essence of elegant sports watches favored by connoisseurs.
Available in 36 mm and 40 mm sizes, the Land-Dweller offers choices in Rolesor (white gold), Everose (rose gold), and 950 Platinum. The 18-karat gold variations showcase striking white dials, while the platinum model boasts an exquisite glacier blue hue, all adorned with a unique honeycomb design complemented by luminous indexes and hands.
Keys about the innovative Rolex Land -Dweller
- What are the diameters of the Land-Dweller cases? 36 mm and 40 mm, available in Rolesor (white gold), Everose (rose gold) and 950 platinum.
- How many patents does the new Rolex watch have? The Land-Dweller has 32 patents associated with its design and functionality, with 18 being exclusive to this model
- How long is the power reserve of the Land-Dweller? The caliber 7135, via the Dynapulse escapement, provides a comfortable power reserve of approximately 66 hours.
- What features stand out in the aesthetics of the Rolex Land-Dweller? The integration of the Flat Jubilee bracelet with the case and the slimness of the case.
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