Design

Bugatti celebrates 115 years of excellence with its Home Collection in Paris

As part of the renowned Maison&Objet event, the iconic hyper sports car brand Bugatti is showcasing its newest furniture collection in Paris. This exclusive exhibition, held at the Luxury Living store on the famous Avenue George V, represents a significant milestone for Bugatti Home.

Por: Rubén Carrillo
The juxtaposition of raw materials, like smooth aluminum and open-pore oak, highlights the artisanal craftsmanship that is integral to Bugatti Home’s identity / Photo via Bugatti Home
The juxtaposition of raw materials, like smooth aluminum and open-pore oak, highlights the artisanal craftsmanship that is integral to Bugatti Home’s identity / Photo via Bugatti Home

For the first time, Bugatti Home is showcased in Paris, a city synonymous with sophistication and artistry. 

 

Produced and distributed by the Luxury Living Group, this exceptional collection, inspired by Bugatti’s core values, takes center stage from January 16 to 20, 2025. Visitors are welcomed into a stunning three-level exhibition space, where the renowned La Voiture Noire, Bugatti’s unparalleled one-of-a-kind vehicle, immediately captivates attention.

 

A true symbol of Bugatti’s engineering and artistic excellence, La Voiture Noire sets the tone for an immersive journey into a universe defined by elegance, innovation, and a relentless pursuit of perfection.

La Voiture Noire, Bugatti’s unparalleled one-of-a-kind vehicle, immediately captivates attention. / Photo via Bugatti Home
La Voiture Noire, Bugatti’s unparalleled one-of-a-kind vehicle, immediately captivates attention. / Photo via Bugatti Home

The centerpiece of this debut is Bugatti Home’s third collection, which embodies the brand’s unmistakable aesthetic and heritage. Featuring standout pieces like the TYPE_3 sofa, TYPE_1 sofa, TYPE_5 chair, TYPE_4 table, and TYPE_9 mirror, the collection seamlessly integrates meticulous craftsmanship with bold innovation. 

 

Drawing inspiration from the “beauty and beast” philosophy that defines Bugatti’s hyper sports cars, each creation is a testament to over a century of excellence.

The theme in the campaign is "The World Is Yours" / Photo via Louis Vuitton
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Honoring Ettore Bugatti’s Legacy

Paying homage to Ettore Bugatti’s vision, the collection also highlights a rare gem—the Bugatti Baby II. Created in collaboration with Hedley Studios, this 75% scale replica of the iconic Type 35 racing car celebrates its 100th anniversary. 

 

Limited to just 500 units worldwide, the Bugatti Baby II underscores the brand’s lasting legacy and its profound influence on generations of enthusiasts.

Bugatti Home collection is inspired by the brand’s most remarkable aesthetic elements / Photo via Bugatti Home
Bugatti Home collection is inspired by the brand’s most remarkable aesthetic elements / Photo via Bugatti Home

Beyond Automobiles: The Bugatti Art de Vivre

Beyond its automotive achievements, Bugatti extends its philosophy of luxury living into the realm of art and design. The Paris showcase incorporates exclusive collaborations, such as the Rembrandt Bugatti “Dancing Elephant” sculpture, a crystal masterpiece by Lalique, and the sterling silver La Voiture Noire sculpture from Asprey Studio. 

 

These remarkable creations exemplify the Bugatti Art de Vivre, offering an all-encompassing luxury experience that transcends the automobile.

 

According to Wiebke Ståhl, Managing Director at Bugatti International: “By staying true to our French heritage and opening our first Bugatti Home representation in Paris, we create authentic experiences that align with our global vision for the future while honoring our roots. Our legacy drives us to craft designs that are as visually captivating as they are functional, merging ultimate performance with cutting-edge artistry.”

Each detail of the third collection has been carefully meant to offer the customer a striking display of pure design and craftsmanship / Photo via Bugatti Home
Each detail of the third collection has been carefully meant to offer the customer a striking display of pure design and craftsmanship / Photo via Bugatti Home

A Fusion of Materials and Design

The 2024 collection epitomizes timeless elegance, blending natural and technological materials to create striking contrasts. 

 

Every detail has been thoughtfully designed to reflect Bugatti’s unwavering commitment to craftsmanship and innovation.

 

As Bugatti makes its Parisian debut, it not only honors the brand’s rich history but also signals a bold new chapter. This journey will continue at Milan’s prestigious Design Week in 2025, where an ultra-exclusive space will further cement Bugatti Home’s leadership in luxury design.

BUGATTI Home Paris Opening / Photo via Bugatti Home
BUGATTI Home Paris Opening / Photo via Bugatti Home

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