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Dior Men’s FW24 campaign: a behind-the-scenes look at the world of ballet

Images captured by Alasdair McLellan show models in the setting of a ballet studio, with mirrors and horizontal bars as the backdrop.

Por: Rubén Carrillo July 22, 2024

Dior Men's FW24 Campaign: A Behind-the-Scenes Look at the World of Ballet / Photo via Dior

Dior Men’s presents its Fall/Winter 2024 campaign, transporting viewers to the heart of a ballet studio.

Conceived by creative director Kim Jones, the campaign is inspired by the legendary dancer Rudolf Nureyev, a figure with personal significance to Jones due to a family connection to Nureyev’s collaborator photographer, Colin Jones.

Captured in Motion

The images, shot by photographer Alasdair McLellan, depict models in the familiar setting of a ballet studio, with mirrors and ballet barres as the backdrop.

This shift from the runway setting to the practice space allows the clothes to take center stage without the distraction of elaborate backdrops.

The campaign highlights the versatility of the collection, blurring the lines between casual and formal wear. It seamlessly blends the traditionally feminine and flamboyant elements of ballet attire with Dior’s signature focus on sophisticated menswear.

A standout is the reinterpretation of the classic ballet slipper into a men’s sneaker, which appears in various styles throughout the campaign.

The garments themselves reflect the studio environment, with zip-up wool jumpsuits and ribbed knits mirroring rehearsal wear.

Signature accessories like the Saddle bag get a utilitarian makeover, while larger totes showcase the fusion of style and functionality.

This captivating campaign offers a glimpse into the inspiration behind the collection, inviting viewers to appreciate the artistry and functionality that define the Dior Men’s FW24 line.

Dior Style Today

Today, Dior remains one of the world’s most influential fashion brands. Its style is characterized by feminine and sophisticated lines, combined with a neutral color palette and exquisite details.

The brand has adapted to modern trends without losing its essence, offering a timeless proposition that appeals to women of all ages.

Dior is not just limited to fashion, but has also ventured into other areas such as art, culture and philanthropy.

The brand sponsors cultural events, supports emerging artists and collaborates with charities, reinforcing its commitment to beauty in all its forms.

With a legacy of over 75 years, Dior continues to look to the future with innovation and creativity.

The brand continues to explore new trends, use sustainable materials and collaborate with artists and designers from around the world to maintain its position as a leader in the fashion industry.

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Dior Men’s FW24 campaign: a behind-the-scenes look at the world of ballet

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