This partnership marks the first time Yamamoto has designed for Japan’s national football team, resulting in a collection that extends beyond just jerseys.
Yohji Yamamoto’s visionary Y-3 brand, known for its genre-bending approach to sportswear, has teamed up with the Japan Football Association (JFA) for a unique collaboration.
The centerpiece of the collaboration is a set of on-pitch kits featuring a bold blue flame motif. The “Home” jersey, which leaked earlier this month, boasts a dark navy base that contrasts with the brighter blue typically used by the Japanese team.
This deep blue complements the fiery graphic, which appears to simmer at the bottom hem before climbing towards the front shoulder.
Both the “Home” and “Away” (white with red accents) jerseys are accompanied by matching shorts.
The collaboration extends beyond the field with a thematic “Culturewear” collection. This range includes long-sleeved pre-match jerseys, a reversible souvenir jacket, a scarf, and more, all emblazoned with the flame motif.
The collection pays homage to Japan’s footballing history, with the flaming design echoing the iconic jerseys worn by the national team during their 1998 World Cup debut.
This partnership is a win-win for both Y-3 and the JFA. Y-3 can further explore its unique blend of sport and fashion on a global stage, while the JFA offers its fans a stylish and innovative range of apparel to celebrate their national team.
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